Fandom Fix started as Sophistigeek in 2015 when it was initially run by Peggy Martinez. However, as of Spring 2019, Mary Hoertz, a loyal customer and fan herself, decided to take it over and turn it into a family business with her mom Barb, dad Jim, Fiance Ranny, along with the help of her daughter Cailyn & her college friends.

Mary has her roots deep in fandom culture from Gilmore Girls to the Miami Dolphins and even Harry Styles (courtesy of Cailyn). As a fan, she knows precisely the products she would want to receive and prides herself on excellent customer service.

Fandom Fix offers bi-monthly and special edition subscription boxes that provide fans with practical fandom-themed products so they can integrate their obsession into their everyday lives. With products ranging from t-shirts, cups, and even umbrellas, you can surround yourself in what you love the most.